Marketing Manager

Marketing Manager

Permanent
Telford
Posted 3 weeks ago

A great opportunity for an experienced Marketing Manager to join a Marketing Department of a market leading British manufacturer.

An exciting vacancy has arisen for a Marketing Manager to be part of a fantastic Marketing Team.

My client is market leader for the innovation, design and manufacture of stainless steel and aluminium equipment for a range of hygienic industries, each of these market sector requires special marketing attention. Multi-tasking across a broad range of brands making this role both interesting and challenging.

Job Summary
The Marketing Manager will be required to develop a marketing programme for each Division which facilitates the achievement of set targets and implement accordingly in line with budgetary constraints

Marketing Managers Key Responsibilities will include:

  • Production of marketing collateral
  • Exhibition management
  • Email marketing
  • Digital marketing including website, social media and paid search
  • Liaise with Divisional Heads to develop an appropriate marketing strategy which will facilitate the achievement of sales targets.
  • Implement the agreed marketing programme within budgetary constraints.
  • Liaise with external suppliers where necessary.
  • Organise all aspects of exhibitions including booking, stand layout, press coverage, coordination of build-up and breakdown, transport, accommodation, stand manning and trouble shooting.
  • Recommend and generate the most appropriate literature for each Division and/or range of products.
  • Assess and report on the need for external literature generation as appropriate.
  • Design email campaigns in line with the marketing programme.
  • Manage the coding of these emails using Visual Studio or a third party supplier.
  • Use analytics to analyse the results of the email campaigns.
  • Carry out direct advertising in line with the marketing programme.
  • Carry out market research to increase the company’s understanding of relevant market places.
  • Manage the 5 company websites using Magento and WordPress.
  • Manage the third party contractors for server support and hosting
  • Manage the production, posting and analysis of social media channels including YouTube, LinkedIn, Twitter, Facebook and Instagram
  • Manage the Google AdWords campaigns and Google Merchant Centre Shopping Campaign
  • Use Google Analytics to produce monthly reports for the Board of Directors
  • To understand the requirements of Search Engine Optimisation and ensure regular checks are completed and updates done where required
  • The successful Marketing Manager will have the following skills and experience:
  • A marketing or graphic design qualification would be an advantage
  • Advanced knowledge of Adobe Photoshop and Adobe InDesign
  • Knowledge of Magento and WordPress
  • Knowledge of Google Analytics and Google AdWords
  • Ability to multi task and prioritise work effectively
  • Graphic design skills with a creative approach
  • General marketing skills including the design of marketing material, digital marketing and exhibition planning
  • Developing and implementing a multi-faceted marketing programme.
  • Setting and managing a marketing budget
  • Writing and managing a marketing strategy
  • Experience of being involved in all aspects of marketing, reacting quickly and efficiently to requests
  • Experience in hands on production of marketing material
  • Previous line management experience desirable
  • Effective organisational skills, ability to work to deadlines
  • Bright, cheery personality
  • Good time and attendance, reliability and commitment
  • Good communication and interpersonal skills
  • Ability to work on own initiative
  • Team working skills and approach to work
  • Practical approach to work with good common sense
  • Assertive and persistent
  • Motivations and Expectations
  • Personal pride to work to ensure good results
  • Desire to be part of a winning team

The successful Marketing Manager will get in return:

  • A competitive salary
  • Health Care Plan
  • Life assurance Policy x 4 basic salary
  • Company events
  • Discounted gym membership
  • Long Service awards including additional holiday
  • Development and Training
  • On-site parking

If you are interested in this position, contact Nick Singh on 07973 757974 for a confidential conversation.

Job Features

Job IdAFNS040122
Job TimeFull Time
Job LevelQualified

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Key Details

LevelQualified
TypePermanent
Ref NumberAFNS040122
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